TBC Concept and TBC Wealth Management received the award for the best private bank Bank in Innovation at the Global Private Banking Awards 2026, organized by the international publications The Banker and PWM.
The award recognizes TBC’s innovative approach, whose main goal is to create a modern, personalized banking experience tailored to customers’ needs. This approach means not only developing new products and digital services, but also offering capabilities that make managing finances, investing, and traveling easier for customers.
One example of this approach is the Miles&Smiles travel card, created in partnership with Turkish Airlines and Visa. It allows customers to accumulate miles and enjoy special travel benefits. A dedicated space integrated into the mobile bank also makes it easier to access travel-related offers and services.
TBC is also developing innovations in investing. The updated TBC Capital Trader gives customers access to international financial markets and a diverse range of investment instruments, offering them a wider choice of investment opportunities.
“One of the main development priorities of TBC Concept and TBC Wealth Management is innovation, which for our customers translates into simpler and more comfortable banking and into products and offers tailored to them.” — Giorgi Darchiashvili, Director of TBC’s High-Net-Worth Segment and Wealth Management
TBC Concept and TBC Wealth Management continue to develop innovative products and services in order to offer customers not only banking services, but a distinctive experience tailored to their lifestyle and financial goals.